The task we were given was to create a podcast cover in photoshop so here is how I created mine.
Designing a podcast cover, the first thing to do when designing a product is to examine existing products of a similar nature and look at what works and what doesn’t. I had a look at other podcast covers and found that those with emphasis on imagery were the most effective, this is because the covers themselves are seen at a very small size when displayed for mobile and text isn’t generally visible unless at a large scale. A common thing is the use of a simple image containing the person holding the podcast, this however only works when the person is famous or at least well known in their particular field of work. I really like this technique and wanted to employ it in my own work. Seen as this was a task for a fictional podcast I used some portraits taken by British Vogue to represent the people hosting the podcast.
For the first idea I used the magic erase toll to remove the background of my portrait. Then creating a path using the pen tool I was able to separate different parts of the subject and appear as though you could see inside her skull, my original idea was to have some roses growing out but when I did this I found that it didn’t relate enough to the brief and the idea of typography wasn’t clear enough. Therefore I went with something simple and uses the word type repeatedly in the shape. For the second design I used a similar concept as my first design but wanted to explore textures, I therefore used layers and overlays to get these effects. The third design took a more minimalistic approach, I used the pen tool here and then erase the background from the image of the pen, I really liked how clean this design looked however seen as this task was to explore photoshop skills I felt that my first design used the most interesting techniques.
The task stated that we had to create these covers using photoshop. I have used it before but not for a long time so I decided to look into some visual artists and seek inspiration from their work. One of my favourite poster designers is Magdiel Lopez, he has done collaborations in the past with adobe and I followed his tutorials in order to create the effects seen in my covers. I watched a series of videos of him creating some posters and looked at not only how he creates his effects but also why he uses them and how to create more appealing visual pieces. The cut seen on my portrait in design 1 is something he uses a lot to add depth to an image, it also helps to convey meaning. He also loves to use a gradient and using his tutorials I was able to add these to individual shapes in an effective manner.
I was going to include flowers in the cut of her face as mentioned earlier but I struggled to make it look realistic, in the future I feel that improving my understanding of shadows will help me to create this effect and produce seamless professional looking work. These tutorials helped to develop my skills with the pen tool and layering options also adding gradients and the use of colour palettes. The skills that I want to progress are my ability to tie to two images together to create unnatural effects without it looking pasted together, I can achieve this by adding shading to an image and getting more practice with light sources. Another thing I would like to improve is my backgrounds, at the moment they are relatively simply however I would like to create more complex images allowing my work to have a greater impact.
This is the link to the tutorials I used-
Resources for Research
I myself don’t listen to podcasts so for this task I had to do some research into existing podcast covers and their design trends. As I mentioned earlier I found that a large proportion of them had portraits as the central focus generally containing the host of the podcast and I created my pieces to fit this trend. However in terms of the actual designs took inspiration from a lot of other sources.
So for the ideal gifts project i was working with a story about a trip to japan, my partner described Japan as an entirely different world. This got me thinking. How could I actually create another world? The idea i settled on was have a bubble that represented another dimension which contained some symbolic elements of Japan.
I was then given the random word of coffee. I had seen a trend in kawaii Japanese artwork using drinks bottles as containers for their artwork and thought this would be a brilliant way to convey my idea. So here we have Japan as coffee.
Initially we recreated a cover of the Great Gatsby in classic penguin style, I then used this template to create covers for some other books. I did however chnage some aspects of the template to better fit with the book contents. The Norwegian Wood cover is a deep red in fitting with the orignal cover, Call Me By Your Name uses a royal blue for the same reason. In this cover however I changed the penguin logo to a peach, the peach is a symbolic part of the book with a lot of relevance; I also used a font similar to the one used on the latest edition covers of the novel. My favourite design is the Fahrenheit 451 design, this book is an incredible look at censorship and the importance of literature in our society, i therefore have used text from the first page of novel but censored some of the words. I have chosen to keep the original penguin orange because it had good connotational links to Fahrenheit 451.
Here we were asked to take our two initials, C & F and transform them into a new combined shape or ‘motif’. We discussed brand and identity design, looking at some examples & items from the dept. collections. I experimented with, layout, colour and dimension.
The brief was to design a book for a client writing a novel based on a labyrinth. I have therfore created a series of concept pages which could be filled with content from the book.
When I read the brief for the labyrinth book idea there were certain key words that stood out to me, I have chosen to focus on them within this design project. The first was “unexpected spatial characteristics,” to me this implies a change in the way the main body of text is presented, the unexpected may also suggest that this presentation is not consistent throughout the novel.
Next was the use of the word “shifting” from this I decided that the text would be at different levels and areas of the page.
The most interesting point was the “impossibly infinite” maze that the characters are stuck in. This gave me the idea to have each page or double page spread to have its own unique theme, not only does this work with the previous comments it links to the story and the lack of direction within the labyrinth.
A common thing in labyrinths is their lack of distinct features. This is used as a tactic, so you find it more difficult to gain your bearings, because of this I have chosen a simple color scheme with minimalist designs on the page rather than complex additions.
I was given the stimuli of Politician, from this my immediate thoughts went to the politcal unrest happening in America right now. Here I have created two contrasting images, the first shows Trump as he would like the world to view him; proud, patriotic and powerful. The second image however displays the truth, here you see the things people are having to fight for due to his lack of leadership. To create these images I used an app on my iPad and combined a proganda image with different protest signs I’ve seen over the past few months.