As my partner Hannah had a passion and business in designing custom trainers, I came up with a custom design of my own. Going through some ideas I found that there could be a lot done to the design on a shoe and that the opportunities are great. I was given the three random words ‘fire’, ‘electricity’ and ‘clown’ to work with so I decided to go for a very light expired design with bright colours and a floodlight at the back to represent ‘electricity’. For ‘fire’ I came up with the idea to put a fire hazard symbol for safety on the side of the shoe next to the floodlight as the having such I bright light next to fabric could cause a hazard. And as for ‘clown’, I first tried to incorporate a clown nose onto the back lip of the shoe, however, I did not like the outcome of the product. After that, I decided to try and let colour represent the ‘clown’ and a came up with this final product. Sadly the colour does not represent the clown as much as I would like but the colourfulness in addition to the eeriness did make a connection for me.