This is not about fonts

QZ article on fontsQuartz just published an extensive report on the globalisation of the typeface design market and the impact on the communication sector, with support from Gerry Leonidas, alumnus David Březina, and a reference to MATD alumna Juliet Shen’s design for Lushootsheed.

Quartz’s post is another entry in a the growing list of articles in business and general interest publications about typefaces, evidence that awareness about the importance of typeface design is spreading to fields far outside the design sector.